Jaak Geens, Ceo & Co-founder of HealthNomads, tells his own story
about the path to this idea. He has over a decade of experience on
creating new delightful consumer products and experiences. Jaak took
multiple leadership roles in IBM, politics and world’s top pharmaceutical
companies, founded several new concepts and businesses and still
thinking far ahead. For something new, innovative, different and
breath-taking for the added value.
Therefore, few years ago, inspired by other experiences and rapid
Lithuania’s growth in digital economy with related fields, he moved to its
capital Vilnius. In cooperation, with vice-dean at Vilnius University dr.
Linas Bukauskas, Jaak established the NPO Geens.com (Brussels/Leu-
ven). It makes an appeal as international knowledge center for developing
& sharing all know-how related to digital privacy and security. Why
so? The answer comes from the simple roots. Jaak was always facing a
challenge in keeping his anonymity. The higher positions, wider surroundings
and digital usage, the more you feel it as a headache and a
wish of better protection of your personal life, especially sensitive medical
data. Because it’s something of your genes - your own storybook.
So far, whatever you search through the search tools, is no more private.
So how to securely find the right healthcare service that for instance,
Google or your neighbour using your Google didn’t know what treatment
solution you were looking for? How to always keep your medical
records with you and be sure they are accessible only for you?
Inspired by these issues, Jaak gathered a team to create the HealthNomads
platform for finding health services. It does not collect his data
even itself. It uses the technology of NPO geens.com to manage and
keep all your medical and other files secured. The HealthNomads has no
access to data that belongs to you as a member of the NPO.
So Jaak now is making his reservations only with few clicks on the platform.
He is able to comment, evaluate, find a solution with similar needs
based community and make the right choices in advance. He is impressed
by the specialists, especially odontologists, in Vilnius and could
recommend their quality based services by all means.